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Baton's publisher network is comprised of over thousands of sites that thank their customers with special offers from select retail partners. Publishers like Time Magazine, House Values and Detroit Edison recognize the value they receive by providing relevant offers at the completion of specific transactions. As an advertiser, you have access to highly responsive customers who have just completed a specific transaction online. Your offers are presented at the end of an online transaction as a 'thank you' for doing business online.
Here is just a small sampling of Brands that have already benefited from Baton:
Baton reaches consumers based on actions, not just search behavior. This type of action-based targeting is highly effective. A national home improvement chain, for example, reported a 10% in-store coupon redemption rate, with an average basket size 200% of normal. Providing the right offer to the right consumer at the right time leads to success.
Baton's ad delivery and tracking systems properly match the best offer with each transaction type. We continually alter the mix of offers to find the ideal balance. We provide full reporting, so you'll know how well the network is performing for you in each segment. We can also help you test various offers and creative to optimize your offer and maximize your results.
If you're interested in learning more about advertising through the Baton Network, please complete our advertiser interest form, or call us at 610-579-9452.
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